The journey of ARTHASHASTRI LLP began long before the LLP was formed.
In 2015, Chinmayananda Swar—then a young financial services professional—started his independent practice as a proprietor under the brand name MONEYGROVE. His mission was simple yet powerful:
to make financial planning practical, unbiased, and easier for everyday investors.
Over the next decade, MONEYGROVE grew steadily as a trusted name in personal finance guidance. Through consistent client engagement, research-based advice, and a people-first approach, the brand earned recognition for learning-focused financial awareness and relatable money communication.
As the client base expanded and regulatory expectations evolved, Chinmayananda envisioned a more structured, compliant, and scalable platform to deliver professional advisory services.
This led to the formation of ARTHASHASTRI LLP in 2025—a professionally managed, modern financial services firm built to deliver deeper research, stronger governance, and a superior client experience.
To maintain continuity while elevating the brand ecosystem, a key strategic decision was taken:
Effective 01/01/2026, ARTHASHASTRI LLP acquired the exclusive rights to use the trademark name “MONEYGROVE”.
This structure enables:
Together, they represent one unified entity with two strengths:
expert-led suggestion and accessible financial education.
“For me, finance has always been more than numbers—it’s about clarity, responsibility, and life decisions. When I started MONEYGROVE in 2015 as a sole proprietor, my goal was simple: to make money conversations easy and meaningful for every individual, regardless of their background.
Over the years, I witnessed two clear realities—
people were eager to learn, and
they needed guidance they could trust.
With growing responsibilities, regulatory evolution, and a rapidly expanding client base, I realised the future required a stronger, more structured platform. This is why ARTHASHASTRI LLP was formed in 2025—to elevate our advisory standards, deepen our research capability, and align our processes with professional governance.
From 01 January 2026, ARTHASHASTRI LLP became the authorized user of the MONEYGROVE trademark. This ensures that every piece of education, advice, or insight delivered under the MONEYGROVE banner is supported by the institutional strength of ARTHASHASTRI LLP.
My promise remains unchanged:
to provide honest, research-driven and goal-oriented financial guidance that respects your trust and supports your future.
Thank you for allowing us to be part of your financial journey.”
Shri Chinmayananda Swar.
Designated Partner, ARTHASHASTRI LLP.
Founder of the MONEYGROVE Brand (2015)
At Arthashastri LLP, our mission is to provide honest, research-backed, and client-focused financial guidance. We are committed to protecting and growing our clients’ wealth by acting as long-term financial partners. Through disciplined planning and strategic investment solutions, we aim to create stable, secure, and sustainable financial outcomes for every family we serve.
Our vision is to become a trusted name in financial planning by promoting transparency, integrity, and innovation. By integrating modern technology with deep financial expertise, we aspire to set new standards in wealth management and become a leading wealth advisory firm in the region.
Our goal is to empower individuals and families with clear financial direction and smart investment strategies. We focus on helping clients build, manage, and preserve their wealth effectively, ensuring they achieve their financial aspirations with confidence and peace of mind.
ARTHASHASTRI LLP is a new-age Investment & Financial Services company built on the understanding that every individual has different financial goals, priorities, and risk-taking capacity. We believe smart investing starts with the right guidance.
PLOT NO 655, 2ND FLOOR, NH 16, BIJIPUR, TAMANDO, BHUBANESWAR -751028, ODISHA
Call: +91 9040128054
Copyright © 2026 Powered by softech18